I first began blogging back in November 2011, as a way of giving myself small, accomplishable writing tasks to keep myself focused and motivated. The aim was also that it would eventually be a useful tool for self-promotion – once I had something worth promoting.
My use of the blog has waxed and waned, definitely more of the latter in recent years. I’ve written just five posts in the last thirty-one months – it’s fair to say that I’ve been neglecting the blog a little bit. But I’ve got a few projects on the go that I’m enthusiastic and confident about, and I’ve learned a little about social media promotion in the five and a quarter years since I started doing this, so it makes sense to get the blog up and going again.
I was aware when I started that it made sense to have a ‘brand name’ that would be distinctive and therefore easy to find online, but I probably made a bad choice in settling for ‘noonebutabloghead’. This was based on a Samuel Johnson quote that I sort of like but disagree with, that “no man but a blockhead ever wrote, except for money”. I added in a really bad pun (BLOGhead, get it?) and misremembered the quote as ‘noone’ rather than ‘no man’. Yes, when I started this I really was so amateurish that I didn’t check the quote my blog was named for.
I’ve chosen a new design for the blog, will be trying to post more regularly, hopefully sort out some consistent branding that hopefully will be better than my current home-made logo, and checking links in old posts still work and updating my menu bars. A lot of that feels quite boring, so I’ll end up doing it in stages rather than all at once.